Mark, the founder and CEO of VerifyTX, started the company after recognizing a major pain point while running an addiction treatment center: the challenge of quickly verifying insurance benefits. In the fast-paced world of addiction treatment, every moment counts, and waiting for insurance verification could mean losing the opportunity to help someone in need. Driven to solve this problem, Mark created VerifyTX, a platform that provides almost instant insurance verification, helping treatment centers admit patients faster and more efficiently. He aims to expand VerifyTX, ensuring it becomes an essential tool for healthcare providers nationwide.
With over 30 years of experience, Trent McCallson is a true healthcare innovator who has been at the forefront of significant advancements in the industry. From introducing portable software and SaaS solutions to telehealth and AI, Trent has consistently led the charge in bringing cutting-edge technology to healthcare. His deep understanding of patient care and front and back office operations has allowed him to develop practical solutions that benefit everyone involved—from patients to providers. Trent is driven by a commitment to delivering value across the healthcare system.
Samantha is a dynamic marketing professional dedicated to making a difference in the behavioral health industry through her work at VerifyTreatment. With a strong background in digital marketing and brand advocacy, she helps elevate the platform’s presence by fostering authentic connections with treatment centers and healthcare providers. Her expertise in content creation and community engagement ensures that VerifyTreatment’s value is communicated effectively, helping centers streamline operations and improve patient care. Samantha’s focus on building trust and driving awareness positions VerifyTreatment as a key resource in the healthcare landscape.
Nicole is a versatile healthcare professional with a Bachelor’s degree in Health Administration and a solid background in managing healthcare systems and operations. Her experience spans healthcare management, compliance, and regulations, making her adept at navigating complex healthcare environments. In addition to her administrative expertise, Nicole holds certifications in Functional Nutrition and Personal Training, giving her a well-rounded perspective on health and wellness. She is committed to using her skills to improve healthcare settings and ensure effective, patient-centered care.
Tara is a dedicated leader who leverages her Master's degree in Information Technology (Florida Tech) and deep company knowledge (since 2018) to drive our community awareness. She is the central figure for managing social engagement and ensuring the community is immediately and effectively informed of all new product launches and company updates.
JoAnn has a strong background in the mental health and substance abuse industry, with expertise in billing, coding, facility credentialing, and contracting. She is passionate about team education and public speaking, always striving to make a positive impact. With a solid foundation in accounting, JoAnn also holds an Associate of Arts in Biblical Studies from Liberty University, blending her professional skills with her personal values.
For 11+ years, Melanie has been dedicated to helping clients access quality mental health care, with a special focus on grief, loss, and substance abuse. With expertise in healthcare, community outreach, patient advocacy, and leadership development, Melanie is passionate about making a positive impact in the lives of others.
Jordan is a dedicated advocate for behavioral health and is passionate about improving sales strategies and business processes. With a focus on helping businesses, particularly in healthcare, Jordan believes that streamlining operations is a way to positively impact more people indirectly. A strong leader, both personally and professionally, Jordan is committed to making a difference in the world by doing good business and serving a higher purpose.